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Solly Amon, principal, Pure Food Fish Market. The business has occupied
Seattle's Pike Place Market since 1911. (That's 95 years!) This fourth-generation business is the most popular retail seafood market in Seattle, and perhaps the most successful online seafood retailer in the United States.

“We ship more than 25,000 packages every year. Smartship.NET™ cleverly simplifies shipping for us  and our customers. It saves  time, money, and confusion on both sides!”

- Solly Amon
- Pure Foods Fish Market
- Pike Place Market, Seattle
- www.FreshSeafood.com

Fresh and Sweet ... Always Pulp-Free.

[Papugai, Inc., September 17, 2005]

Truth in advertising" is the buzz phrase all over the planet this decade, with web transactions nearing 100 billion in 2005 (according to the US Census Bureau); and fraud, more prevalent than ever before, continues to plague the internet culture at the expense of both consumers and e-commerce merchants alike.

Papugai's consulting division devotes significant resources each year helping clients develop business models and strategies that effectively address consumer fears and prevent customer fraud — while promoting a healthy e-business culture at the same time.

Of course, this issue extends beyond consumer confidence in the relative safety of online credit card transactions. Increased fraud promotes distrust, which actually serves "large business" well (conspiracy theory brewing), but can bring serious challenges to even the most web-savvy smaller business enterprise.

This challenge presents itself directly in the path of Papugai's core competency and passion.

To better address this growing problem, Papugai clients continuously examine and introduce new ways of building effective communication strategies with their customers through brand promises and simplified processes for a range of touch points including customer engagement, transactions, shipping options, and follow up procedures.

Papugai's answers to such challenges include combined strategies for design, brand communication and applied technology. One such Papugai technology, called SmartShip.NET™, is helping to set the stage for a new solution to the age-old problem of shipment management for online consumers and B2B customers. SmartShip.NET™ revolutionizes shipment management by allowing online users to specify exact arrival dates and review endless service and rate options through a clever user interface that resembles a simple wall calendar.

By allowing the user to simply choose an arrival date, instead of a "shipment method" which is a more widely-employed e-commerce process, SmartShip.NET™ actually saves the customer money in more than 40% of the cases when the customer assumes that he or she needs to specify express or "air" shipping to get a package to its destination on time. The fact is, more than 40% of the time, this assumption is wrong, and ground shipping will get the package to its destination in the same amount of time.

This is all made possible through Papugai's very special partnership with shipping giant, FedEx, whose time-in-transit data, routing data, and rate data (changing with each client) is critical to the success of this powerful software invented and developed by Papugai's Matthew Lewis, Kevin Johnson, and Chris Wray, MCAD, Papugai's long-time chief software architect, and recently-named vice president technology.

But the magic of SmartShip.NET™ does not end there. This powerful little module to Papugai's SmartCommerce.NET™ suite of e-business software actually appears intelligent to the user. It automatically detects when users make shipping decisions that are costing them more than necessary and offers, on the fly, to combine packages and/or to switch shipping options — and even presents exact dollar amounts of savings when such opportunities present themselves.  333
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For more information on these services, concepts, and technologies please call us at 425-283-0400 or email us and we will reply to you right away.

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Papugai Consulting
Papugai Technologies

NEWS UPDATES ... 11/20/2008
Branding and creative roots still shine bright at Papugai.
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Just under a decade ago, 100 percent of Papugai's business was in branding and creative services. Today, we are more known for our technological inventions and innovations around e-commerce and other web-driven solutions. Still, Papugai's effective brand development solutions and award-winning designs keeps a spotlight focused on it's creative side as well.  » read more
 
 
Papugai Celebrates
20 Years!

A note of thanks from managing partner.

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I looked at the calendar this week and it suddenly hit me... We've been doing this for 20 years. 20 YEARS? Man... That means every time I tell a story about the 1980's (the decade we started all this), I have to stop and realize that roughly half of our professional staff were still in grade school or perhaps not even that.

But it's fun to think about some of those more-than-decade-old client relationships that are still going strong today.   » read more
 
 
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